JAPANESE

09/19/2012
Sony Computer Entertainment Inc.

SONY COMPUTER ENTERTAINMENT JAPAN TO INTRODUCE
“PLAYSTATION®3 STARTER PACK”,
NEW COLOR VARIATIONS FOR PLAYSTATION®VITA, AND NEW PRICE FOR PSP®(PLAYSTATION®PORTABLE) SYSTEMS“PlayStation®3starter pack” featuring the new PS3 and “Everybody’s Golf” software,
“Cosmic Red” and “Sapphire Blue” PS Vita, and more attractive price for PSP® to
further expand Playstation® platforms

Tokyo, September 19, 2012 – Sony Computer Entertainment Japan (SCEJ), a division of Sony Computer Entertainment Inc. responsible for business operation in Japan, today announced that “PlayStation®3(PS3®) starter pack” will be available at a Recommended Retail Price (RRP) of 25,980 yen (including tax) from November 22nd , 2012 for a limited offer.

“PlayStation®3(PS3®) starter pack” bundles the new PS3 featuring a new design and a downsized form factor with 250GB HDD in “Charcoal Black” and “Classic White” color and Everbody’s Golf 6 software. Everbody’s Golf 6 is the 6th installment of the nation-wide popular “Everybody’s Golf” series. By supporting the full HD graphics, PlayStation®Move motion controller and “Cross Play” that allows PS3® and PS Vita users to enjoy match or collaborative game play, the title delivers exciting and realistic game play which deserves to commemorate its 15th anniversary.

SCE also announced the introduction of PlayStation®Vita (PS Vita) 3G/Wi-Fi model*1 (PCH-1100 series) and Wi-Fi model (PCH-1000 series) in new “Cosmic Red” and “Sapphire Blue” color. These models will become available on November 15th, 2012, at a RRP of 29,980 and 24,980 yen (including tax) respectively.

Along with new color variations, SCEJ will introduce attractive services to PS Vita to further enhance the Platform. PS Vita users will be able to download Sony Corporation’s “Reader” application for free from PlayStation®Store and to enjoy more than 3,000 comic content through “Reader Store” from the middle of October. In addition, PlayStation®Plus (PS Plus), the subscription service package on PlayStation®Network , will become available on PS Vita in November.

Furthermore, SCEJ announced the new price for PSP® (PlayStation®Portable) portable entertainment system to be available at RRP of 13,800 yen (including tax) from September 20th , 2012, along with “PSP® value pack” in “Piano Black” and “Vibrant Blue” color at new RRP of 14,800 yen (including tax).

PSP® has gained tremendous support from fans and continuously increased its cumulative sales since its release in December 2004 in Japan. With strong support from software developers and publishers, more software title line-up are expected to be released for PSP® system including FINAL FANTASY III (SQUARE ENIX Co., Ltd.), SDGUNDAM GGENERATION OVERWORLD (NAMCO BANDAI Games Inc.), DANBALL-SENKI W (LEVEL-5 Inc. ), WORLD SOCCER Winning Eleven 2013(Konami Digital Entertainment Co., Ltd.), ONEPIECE ROMANCE DAWN~BOUKENO YOAKE~(NAMCO BANDAI Games Inc.), AKB1/153 RENAI SOUSENKYO (NAMCO BANDAI Games Inc.).

SCEJ will continue to deploy various measures to further expand the PlayStation business with strong support from users as well as 3rd party developers and publishers, and will vigorously enhance the world of computer entertainment system that is possible only on the PlayStation platforms.

Product Outline
PlayStation®3 Starter Pack Charcoal Black

Product name PlayStation®3 Starter Pack Charcoal Black
Product code CEJH-10022
Release date November 22nd 2012
Recommended Retail Price 25,980 yen (including tax)
Included ・PlayStation®3 x 1 *
※ Charcoal Black
※ Hard Disk Drive capacity 250GB
※ Everybody’s Golf 6 software for PS3
・DUALSHOCK®3 Wireless Controller x1
・Power cord x 1
・AV cable x 1
・USB cable x 1

* This system does not support playback of PlayStation®2 games.

PlayStation®3 Starter Pack Classic White

Product name PlayStation®3 Starter Pack Classic White
Product code CEJH-10022
Release date November 22nd 2012
Recommended Retail Price 25,980 yen (including tax)
Included ・PlayStation®3 x 1 *
※ Classic White
※ Hard Disk Drive capacity 250GB
※ Everybody’s Golf 6 software for PS3
・DUALSHOCK®3 Wireless Controller x1
・Power cord x 1
・AV cable x 1
・USB cable x 1

* This system does not support playback of PlayStation®2 games.

PlayStation®Vita Cosmic Red

  PlayStation®Vita コズミック・レッド
Product name PlayStation®Vita 3G/Wi-Fi Model
Cosmic Red limited edition
PlayStation®Vita Wi-Fi Model
Cosmic Red
Product code PCH-1100 AB03 PCH-1000 ZA03
Release date November 15th, 2012 November 15th, 2012
RRP 29,980 yen (including tax) 24,980yen (including tax)
Included ・PlayStation®Vita 3G/Wi-Fi Model x 1
・USB cable x 1
・AC adaptor x 1
・Power cord x 1
・Printed materials x 1
・AR Play cards x 1
・SIM card x 1 (inserted in the system) ( also includes prepaid data plan 20h)
・PlayStation®Vita Wi-Fi Model x 1
・USB cable x 1
・AC adaptor x 1
・Power cord x 1
・Printed materials x 1
・AR Play cards x 1

PlayStation®Vita Sapphire Blue

  PlayStation®Vita サファイア・ブルー
Product name PlayStation®Vita 3G/Wi-Fi Model
Sapphire Blue limited edition
PlayStation®Vita Wi-Fi Model
Sapphire Blue
Product code PCH-1100 AB03 PCH-1000 ZA04
Release date November 15th, 2012 November 15th, 2012
RRP 29,980 yen (including tax) 24,980yen (including tax)
Included ・PlayStation®Vita 3G/Wi-Fi Model x 1
・USB cable x 1
・AC adaptor x 1
・Power cord x 1
・Printed materials x 1
・AR Play cards x 1
・SIM card x 1 (inserted in the system) ( also includes prepaid data plan 20h)
・PlayStation®Vita Wi-Fi Model x 1
・USB cable x 1
・AC adaptor x 1
・Power cord x 1
・Printed materials x 1
・AR Play cards x 1

PSP® (PlayStation®Portable) (PSP-3000)

Product name PSP® (PlayStation®Portable) (PSP-3000)
Product color/ Product code Piano Black (PSP-3000 PB)
Vibrant Blue   (PSP-3000 VB)
Radiant Red   (PSP-3000 RR)
Blossom Pink    (PSP-3000 ZP)
Release date September 20th , 2012
Recommended Retail Price 13,800 yen (including tax)
Included ・PSP® (PlayStation®Portable) × 1
・AC adaptor × 1
・Battery pack (1200mAh) ×1

PSP® (PlayStation®Portable) (PSP-3000) Value Pack

Product name PSP® (PlayStation®Portable) (PSP-3000) Value Pack
Product color/ Product code Piano Black    (PSPJ-30023) limited edition
Vibrant Blue   (PSPJ-30024) limited edition
Release date September 20th , 2012
Recommended Retail Price 14,800 yen (including tax)
Included ・PSP® (PlayStation®Portable) × 1
・MemoryStick PRO DUO™ (Mark2) 2GB × 1
・Pouch × 1
・Cleaning cloth × 1
・AC adaptor × 1
・Battery pack (1200mAh) ×1

 

About Sony Computer Entertainment Inc.

Recognized as the global leader and company responsible for the progression of consumer-based computer entertainment, Sony Computer Entertainment Inc. (SCEI) manufactures, distributes, develop and markets the PlayStation®2 (PS2®) computer entertainment system, the PSP® (PlayStation®Portable) handheld entertainment system, the PlayStation®3 (PS3®) computer entertainment system and the PlayStation®Vita (PS Vita) portable entertainment system. SCEI has revolutionized home entertainment since they launched PlayStation in 1994. PS2® further enhances the PlayStation legacy as the core of home networked entertainment. PSP® is a handheld entertainment system that allows users to enjoy 3D games with high-quality full-motion video and high-fidelity stereo audio. PS3® is an advanced computer system, incorporating the powerful Cell Broadband Engine and RSX processors. PS Vita is an ultimate portable entertainment system that offers a revolutionary combination of rich gaming and social connectivity within a real world context. SCEI also delivers the PlayStation® experience to open operating systems through PlayStation®Suite, a cross platform and cross device initiative. Headquartered in Tokyo, Japan, SCEI, along with its affiliated companies, Sony Computer Entertainment America LLC., and Sony Computer Entertainment Europe Ltd., and its division companies, Sony Computer Entertainment Japan and Sony Computer Entertainment Asia develops, publishes, markets and distributes hardware and software, and manages the third party licensing programs for these platforms in the respective markets worldwide.

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PlayStation, PS3, Cell, RSX, PSP, DUALSHOCK are registered trademarks of Sony Computer Entertainment Inc. Memory Stick PRO Duo is a trademark of Sony Corporations. All other trademarks are property of their respective owners.

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